Unilever Nigeria, maker of Pepsodent toothpaste has revealed has revealed the company is targeting 1.5 million Nigerian children for Oral education this year as part of its effort to fight tooth decay.
Speaking with a set of school children present at an event organised by Unilever in partnership with The Federal Ministry of Health, Unilever Marketing Director, Ghana Nigeria, Bunmi Adeniba said: “Tooth decay is a widespread disease that affects both adults and children, and Pepsodent has taken the lead to fight the disease by teaching children from an early age, the habit of brushing right, morning and night, every day. The brand intends on educating over 1.5 million Nigerian children in 2018.
“The fight against tooth decay and other oral diseases is one we can win, as long as we keep spreading the message of good oral hygiene. As part of our continuous efforts to fight oral diseases in Nigeria, Pepsodent has partnered with the Federal Ministry of Health to educate 10 million school children by 2020, on the adoption of good oral care habits. We have recognised that children are powerful behaviour change advocates in their homes, often driving conversation and action with parents and peers around issues like this.”
Also present at the event was President, Nigerian Dental Association, NDA, Dr Bode Ijarogbe. He emphasized the need to encourage Nigerians to take charge of their dental health in order to promote a normal and enjoyable lifestyle.
“It is our collective commitment to fight tooth decay in Nigeria. It is important to note that the mouth must be healthy for the body to be healthy, and that is why we are on a mission to ensure that more people are aware of the need to take proper care of their mouth,” he said.
Folukemi is a trained journalist, a writer, a social media enthusiast. She believes being happy and fulfilled is not a fairy tale and she is dedicated to helping others find theirs.